25% of consumers could save up to £384.16 compared to going direct to other brands. Excludes optional extras. Based on online independent research by Consumer Intelligence Ltd, during 01 August and 31 August 2021.
Using data obtained from 1200 risk profiles for 9 other direct brands (7184 price quotations in total) during the period stated above. Direct Line quoted for 799 out of 1200 profiles sampled (66.58%).
Consumer Intelligence confirms that this claim has been independently calculated and is in accordance with relevant regulations.